08/02/2013

China: The (Healthy) Business of Running

Let’s play with numbers. As in China the debate on air quality is propelling the discussion on healthy lifestyle from Government and Citizens, it is worth […]
08/01/2013

Running and China: A Long Way To Go. Dissecting the Shanghai International Marathon To Unlock Hidden Value

How Chinese are doing when it comes to managing sport events? Want to know if the Shanghai International Marathon, which took place on December 2nd, 2012, […]